Perfect Footwear for Traveling That You Can Not Afford to Miss Upon

Tired of walking around your travel destination in those uncomfortable shoes which end up ruining your travel plans? Did you get blisters all over your feet because you wore the wrong pair of shoes?

If your answer is yes to any of these questions, then this footwear edition by Jovago Pakistan is a must read for you. This is because it contains a list of foot wears that are not only perfect for your travel but are trendy as well. Hence, ensuring that you have a great trip, at least from the perspective of your shoes.

●     Espadrille

Whether you are a fan of casual shoes or flat forms, there are different espadrilles available in the market. They make a perfect fit in the tropical and sub tropical climate because they are made of cotton or canvas fabric. A major trend in fashion, espadrilles is a perfect choice of footwear for a day long trip.

●     Sliders

Sweeping away the 90’s fashion of flip flops, sliders are the new talk of the town. Not only do they look great with pants and shalwars but they also provide comfort to your feet. A must have if you are planning a trip to the beach.

●     Converse

Despite being on the market for some years, the converse is great for short walks as it provides comfort to your feet. Pair it up with some skinny jeans or a even a jumpsuit and you are ready to rock your style and of course your travel.

●     Sneakers

Not only do sneakers provide your feet with comfort but they also give you an athletic vibe, which is something that everyone in Pakistan is busy talking and working upon. They make up the perfect footwear if you are planning to go about exploring the Northern areas.

●     Flat pumps

A perfect option if you are planning for a tour of the city as they are lightweight and comfortable. Pair it up with pair skinny jeans for a casual look. They also look great with shalwars and pants.

If you have information on any other footwear that is not only easy on your feet but also gives you a trendy look, then do share it with us in the comments section below.

Famous Zoos In Pakistan

Mother nature has blessed Pakistan with countless bounties. Be it the mighty mountain ranges or the far stretched, deep seas and oceans, the enchanting species of flora and fauna or the large mounds of sand in the form of deserts, all of them have one thing in common. They all sing songs in their own way of the magic that has been cast by nature in different parts of Pakistan.

One of the ways through which we can get a true glimpse of what nature has to offer is through the wide range of animals including mammals, birds and insects that are found. Pakistan is also home to a large number of animal species that are rare yet exquisite in terms of their beauty. Due to various reasons the different species of animals are in danger. Therefore, they are being kept at various zoos for conservation purposes.

Apart from this, zoos also provide the opportunity for people to see a glimpse of this side of nature. If you are someone who is animal lover and adventurer at heart, then read along this article by Jovago Pakistan to get to know about the famous zoos found in Pakistan.

1.    Lahore Zoo

Located in the city considered to be the cultural hub of Pakistan, Lahore Zoo was established in 1872. It is considered to be among the oldest zoos in the world. Moreover, Lahore zoo is one of the largest zoos in South Asia and is home to 136 species of animals including 82 bird species, 8 reptiles species and 45 mammal species.

2.    Changa Manga Forest and Wildlife Park

Considered to be the largest man-made forest in the world, the forest and wildlife park of Changa Manga is located in Lahore. Dating back to the 19th century, Changa Manga is hand planted and is home to a large number of wildlife species including 14 species of mammals and 50 species of birds.

3.    Rani Bagh

The city of Hyderabad is home to a zoological garden by the name of Rani Bagh, whose former name was Das Garden. In 1861, the garden was originally established as a botanical garden. However, animals including 21 species of mammals, 41 species of birds and 10 species of reptiles were moved in later into this garden.

If you have information on any other famous zoo in Pakistan, then do share it with us in the comments section below.

5 Beauty Tips to Try This Summer Season, Especially During Travelling

As the glaring sun denotes the arrival of the summer season, people all over Pakistan are trying to stay cool by doing different things including drinking lots and lots of water and eating delicious fruits that are high in water content.

Apart from this, they are also trying different remedies to cool down their body temperatures and to keep their skin safe and healthy during intense heatwaves. This is because no one wants to have that excess tan on their skin as it not only damages the skin but also hides the beautiful features that Pakistanis have.

Keeping in mind the harmful effects that the glaring sun can have on our skin and our health, Jovago Pakistan brings you 5 beauty tips that will help you keep you protected in the summer season.

1.    Use Aloe vera

Do not judge the plant due to the spikes that it is covered in. Rather befriend the aloe vera plant and use it for its anti-inflammatory that will not only calm and soothe your skin after excessive exposure to the sunlight but will also help repair damaged skin. You can rub aloe vera gel to get rid of the excess tan that you end up getting as a result of the harsh sunlight.

2.    Ditch your powder blush for tinted creme blush

Being in excessive heat can result in you getting oil and sweat all over your skin. To avoid your make up getting botched due to the oil and sweat, you should trade your powder blush with a tinted creme blush. The cream blush works pretty well with sweat as compared to its powdery sister making it ideal for summer time.

3.    Use raw potato

Apart from being used in foods, potatoes are good for skin care as they are rich in vitamin C which is vital for maintaining skin health. You can use a raw potato to remove sunburn effects from your skin by applying potato juice and leaving it on your skin for about 15-20 minutes. You can also get rid of puffy eyes by refrigerating a slice of raw potato and laying the cool slices on your eyes. This will help you to get that fresh-faced look back after a long night.

4.    Smooth dry lips with sugar scrub

The summer season may leave your lips dry and chappy due to dehydration. You can get smoothen your lips by simply using an exfoliant made out of honey, brown sugar and coconut oil.

5.    Use tomatoes

Tomato is another fruit which is extremely beneficial for skincare as it removes sunburn and gives a healthy glow to your face. You can apply fresh tomato juice to your face and leave it for a few minutes. This will help to naturally cool your skin down and help you to get renewed skin after a harsh day in the sun.

So what are you waiting for? Try out these amazing beauty tips that will give you a healthy glow during summer season without causing a dent to your bank account. Don't forget to share your feedback with us in the comments section below.

Reasons why May Is a Good Month to Travel

Considered to be one of the most gorgeous months of the year, marking the start of the summer season, May is the epitome of sunshine and all things attached. Why? It is pretty simple. With the arrival of May, flowers that had lost their beauty due to the harsh winter are once again promised of bloom.

It is also the time when most of the people take time off from their work to go about on vacations with their family and friends. There are certain reasons because of which people prefer to travel in the month of May. Read along this article by Jovago Pakistan to know the reasons behind this phenomena.

●     Time to remove all those heavy, winter layers

Imagine the incredible feeling that you get after removing all those winter’s weighty layers of flannel and fleece. Soothing huh? After months of facing harsh winters, people are finally to throng to the outdoor spaces to soak up the sunshine, to get some beautiful tan on their pale skin, along with the much-needed vitamin D in the month of May. By traveling in this month, people get the opportunity to freely explore different places; something which they were not able to do in the winter season.

●     To enjoy different festivals

The arrival of May marks the beginning of the sowing season in different countries including Pakistan. To thank the Gods for bestowing the sun and other bounties, different festivals including the Chilam Joshi festival are celebrated. Festivals provide the perfect opportunity to get an insight of the culture as a result of which people want to travel in months when they can get a glimpse of traditions and heritage.

●     Because it is a vacation time

Another reason why a large number of people travel in May is because children’s summer vacations start in this month. Therefore, families want to make the most out of this free time as a result of which they go about exploring different places.

●     To avail discounts and other offers

Traveling without putting a dent in your bank account is something that everyone wishes but only a few people are able to fulfill. The reason why only some people are able to save money while traveling is because they avail discounts and other travel packages that are being offered by hotels and other travel agencies. By availing discounts up to 60% that are being offered by Jovago Pakistan through its May_my_holiday campaign, you can not only save money but explore beautiful places of Pakistan.

If you have any other reason because of which people prefer to travel in the month of May, then do share it with us in the comments section below.

Magnificent May Sales and Packages That You Cannot Miss Out

The arrival of the month of May marks the beginning of the summer season in Pakistan. Not only does this month sing songs that promises prosperity in the form of various blessings, it is also the time when most of the people around the world prefer to travel.

There are various reasons because of which people prefer to go and explore various tourist destinations. One of the reasons behind this phenomena is the freedom to explore the natural beauty that Mother Nature has bestowed Pakistan within the presence of sunlight. What could be better than traveling in the warm sun and exploring green pasture lands that are covered with blooming flowers and delicious, ripened fruits that are ready to be taken off and eaten? 

You must be thinking that traveling in the summer time is an epitome in itself. Well yes, but there is something that can further uplift that travel spirit of yours- discounts. By availing discounts and deals, you not only get to go about on a travel expedition but you get the opportunity to save money while doing so.

To help you make the most out of this month of May, Jovago Pakistan brings to you a list of amazing deals and discounts that you can avail.

●     May_My_Holiday

Keeping in mind the amount of sunshine that May brings into our lives, Jovago’s May_my_holiday campaign is the perfect means to enjoy the offerings of this month. By availing crazy discounts up to 60% being offered on various hotels, as part of this campaign, you can go about on a journey to explore the natural wonders that Pakistan possesses. This is the perfect opportunity that you can avail to treat yourself and your loved ones before Ramadan and create memories that you can later cherish upon.

●     Chilam Joshi festival 2017 discount

To highlight the one of a kind festival held in the spectacular valley of Chitral, which is home to one of the oldest civilizations in South Asia, Jovago Pakistan brings an exclusive opportunity for you to explore the beauty that Chitral valley possesses that too without straining your bank account. To help you make the most out of the Chilam Joshi festival, which is celebrated by the Kalash pagans, the largest online hotel booking website in Pakistan brings you exclusive discounts on various hotels that you can avail.

If you have information on any other discounts that are being offered in the month of May, then do share it with us in the comments section below.

Four Reasons Why a Hotel Business Needs Social Media Marketing

Gone are the days when traditional marketing was the only way to lure customers towards one’s business. The advent of technology has resulted in giving birth to social media marketing, a marketing phenomenon which enables businesses to reach a larger target audience, irrespective of the geographical borders, and to convey their message through various campaigns which are run on social media.

This type of marketing is used to portray your brand in a different light; which enchants potential lead towards itself who are then converted into customers by using various marketing tactics. For instance, for a hotel business, the ground that social media marketing offers to play around is incredible. This is because a hotel business is a service business whose entire efforts revolve around the provision of quality experience.

Are you someone who wants to ensure that the services provided by your hotel business are engraved in the minds of those guests you have already served? Do you want to attract other people towards your hotel? If your answer is in the affirmative to any of these questions, then read along to know 4 reasons why a hotel business needs social media marketing.

1.    It builds brand loyalty

Active social media profiles for a hotel business is one of the perfect ways to gain customer loyalty. This is because when you engage and interact in a meaningful way with your target audience, you are able to convey your unique message and create a unique position in the mind of consumers.

2.    It will get you more sales

How? It is pretty simple. When you hook your audience through continuous, meaningful posts it not only keeps your hotel brand on the front of their mind but it also provides you with the opportunity to provide them with incentives to buy in the form of coupon codes etc.

3.    It helps you to get noticed at events and even generate earned media coverage

If your hotel is hosting a charity fundraiser or a major trade show, there is no better way to leverage your presence than with the help of social media. You can make people aware of your events through press releases and even by showing a live broadcast of your event in social media.

4.    If you’re doing it right, social media will lead to real relationship building

One of the major attractions of social media is that you not only get the opportunity to share your hotel’s story with your customer base but you also get the chance to hear what your guests have to say about your hotel. Social media marketing allows you to get insights from your customer's daily lives which you can then use to alter or to further strengthen your marketing strategy.

Think of any other reason because of which social media marketing is important for a hotel business? If yes, then do share it with us in the comments section below.

ACCA thought leaders discuss way-forward at SAFA International Conference

Lahore, 10^th May 2017: ACCA (Association of Chartered Certified Accountants) was the strategic partner at the 'SAFA International Conference - SAARC Economic Challenges 2017' held recently in Islamabad. The annual conference seeks to address the rising challenges and opportunities for accountants from the SAARC countries, in the digital era. Ayla Majid, ACCA Council Member and Sajjeed Aslam, Head of ACCA Pakistan were among the distinguished panellists representing the profession from Afghanistan, Nepal, Sri Lanka and Pakistan.

Sajjeed Aslam deliberated on the topic 'Creating functional synergy through accountants' and Ayla shared her views on the topic 'Consumer interest – nucleus of organization’s strategy and planning'. “The accounting profession is evolving at a very rapid pace. While professional accountants are expected to be the technical experts, there is now an increasing demand for them to have skills such as emotional, creativity and mastery of the digital world,” remarked Sajjeed in response to a question on what will be the future of the profession.

Being the only female on the panel, Ayla reiterated, “Organisations in Pakistan are now taking an active stand on issues such sustainability and integrated reporting so companies across Pakistan are now becoming more accountable entities. However, in our discussions we should also address topics related to diversity and speak about having more inclusive representation of women on corporate boards.”

SAFA President and ACCA member, A.S.M. Nayeem also appreciated the focus of ACCA on generating research and insights reports. The conference was attended by 200 professionals from across the region and the economic environment of the region was the focus area of the discussion.

Fruits - A Sweet and Sour Offering of Pakistan

Pakistan which is located in the Southern part of the Asian continent is renowned for its enchanting beauty which Mother Earth has bestowed upon it. However, with its mighty mountains and ever running river streams, scenic views are not only what this South Asian country is famous for.

Mother Earth has bestowed Pakistan in terms of agriculture as well. The offerings of the hard work done by the farmers in the limitless fields, under the scorching sun, pays off in the form

of the sweet and sour flavors of the delicious fruits which are renowned all over the world for their taste. These fruits vary according to the weather conditions of the country and so in every season you can see different types of fruits in the marketplaces.

These offerings of Mother Nature are not only delicious but are beneficial for our body as they provide nutrients that will keep our body hydrated and healthy. Keeping in mind the importance that they have for humans, Jovago Pakistan provides a list of sweet and sour fruits that Pakistan is famous for.

●     Mangoes

Considered to be one of the most popular fruit in the world, mangoes are a rich source of vitamin A & C. Mostly grown in Asian, they are called the King of the fruits. Pakistan, whose national fruit is mango, is famous for its delicious and mouth-watering mangoes in the world market. From Anwar Rataul to chausa and langra, more than 50 types of mangoes are grown in Pakistan.

●     Watermelon

Renowned for its delicious sweet taste, watermelon is a summer fruit. They are found in abundance during the summer season and are an all time favorite of the Pakistanis. High on water content, watermelon is eaten to combat the scorching heat that people have to suffer during the summer season.

●     Peach

Belonging to the same family as that of the apricots, peaches are widely available all over the country. Beneficial for the immune system, peach has a beautiful color, with a mixture of different hues of orange and pink. They are a traditional crop of Northern areas of Pakistan and are high in demand because of their distinct aroma and delicious sweet and sour flavor.

●     Strawberry

Appreciated for its characteristic aroma, bright red color, sweetness and juicy texture, strawberries are used to make smoothies, flavored milk, fruit juices, jams and jellies among other things. They are a rich source of protein, carbohydrates, fats and vitamins. Strawberries are cultivated in most of the Northern part of Pakistan. The strawberries cultivated in Swat and Kalam are the most famous.

By eating these various fruits, one can benefit from the offerings of nature by being fit and healthy. If you have information on any other fruit that is found in Pakistan, then do share it with us in the comments section below.

DIY Face Masks to protect Your Skin During Your Summer Travel

Are you someone who is planning to travel in the summer season but dreading the effect that the scorching sun will have on your skin? If yes, then you are correct.

This is because traveling in summer season, when the sun is considered to be at its peak as it glares down on the residents of the Earth, can take a toll on your body physically. Not only can it cause dehydration but also discoloration and rashes among other things. While people living in the Northern Hemisphere might like getting their a tan on their fair skin, excessive exposure to the sun can be a bit too much.

However, the glaring sun should not stop you from going on that travel voyage you had planned. Rather by taking some precautions to protect yourself from the scorching heat, you can continue with your plan to make some beautiful, sunny memories. Read this special summer edition, by Jovago Pakistan to know how you can keep your skin safe while traveling during summer season through some amazing DIY face masks which are not only easy to use but are affordable as well.

●     Cucumber Mask

The cooling effect that cucumbers bring about make them an essential part of skin care as they not only soothe the skin but also brightens the skin and balances oil production. In this simple DIY mask, which is suitable for all skin types, grind 2-3 cucumbers with  ¼ cup of aloe vera and ¼ cup of fresh parsley. Apply the mixture and leave it for 10 to 15 minutes, then remove with a cool washcloth.

●     Tomato Pulp Mask

As it acts as a natural sunscreen and stress reliever, a tomato is used to get rid of the unwanted suntan and dark skin in minutes. By simply using the tomato pulp and mixing it with a tablespoon of honey, you can then apply an even thick layer on your face and leave it for a while. Wash it off with cold water. This face pack helps in avoiding the summer’s scorching heat.

●     Milk and Turmeric Mask

Considered to be a very integral part of the Asian lifestyle due to its various benefitting properties, turmeric is found in abundance in the South Asian region. For the turmeric and milk mask, you will need 2 tablespoons of raw milk, 1 teaspoon of turmeric powder and 2 drops of rose water. Mix all these ingredients well and apply it to your face. Let it settle on your skin and wash it off after a while with cold water. This skin hydrating mask should be used once a week for amazing results.

●     Clay Mask

Locally known as Multani Mitti, clay can be used to protect from the glaring sun. Not only does it soothes the skin but it also removes the tan and pimples from your skin, leaving it smooth and healthy. You should use multani mitti while traveling in Pakistan as it is not only easily available but it is also very affordable. To make this mask, simply mix the clay with water to water to make a paste and apply it to your face. Once it dries off, you can wash it with cold water.

Try these DIY masks, which are not only affordable but effective as well. Don’t forget to share your feedback with us in the comments section below.

4 Stunning Bridges in Pakistan That Will Leave You in Awe

Over the centuries, humans have developed infrastructure that can help them to foster connectedness and transport people and goods from one place to another. This infrastructure has revolutionized over the period of time that man has been on earth.

One of the aspects of infrastructure development has been bridges that are used as transportation links for various transportation modes and connects mountains, valleys, rivers and much more. Apart from serving as a connecting link, they also add to the natural beauty and convey the fact that human beings can construct magnificent pieces when they put their intelligence at work.

Pakistan is home to some of the bridges that can be considered masterpieces on their own. The reason behind this is that the architects and engineers have crafted such stunning pieces of architecture that leave the passersby enchanted with their beauty, apart from serving the main purpose for which they are constructed i.e. connectivity.

Keeping in mind the sheer beauty that these bridges bring about, enhancing the spectacular natural views, Jovago Pakistan brings you an article on 4 of the most stunning bridges in Pakistan that will leave you enthralled.

1.    Ishkoman Bridge

Considered as the bridge to paradise, Ishkoman bridge is located in the Ishkoman valley of the Ghizer district in Gilgit-Baltistan area of Pakistan. Surrounded by the mighty mountains of Gilgit-Baltistan, the bridge provides a stunning sight for the travelers. The crystal blue water of the Ghizer river, which flows beneath the bridge, along with the clear blue sky leave the travelers enchanted with their beauty.

2.    Ayub Bridge

The railway bridge was built on the river Indus and connects Rohri with Sukkur. It was named after Field Marshal Ayub Khan. With its length of 806 feet, it is one of the main highlights of the city of Sukkur. It is the world’s first bridge to have the railway desk slung on coiled wire rope suspenders. At the night time, the Ayub bridge provides a stunning view of the city and river Indus to the passersby.

3.    Dhangali Bridge

Inaugurated in 2011, by the then prime minister Yousuf Raza Gilani, the Dhangali bridge is built on the river Jhelum. It is situated in Dadyal which is a subdivision of Mirpur district in Azad Kashmir area. The bridge is the largest in the Azad Jammu and Kashmir region and connects Dadyal with Islamabad/Rawalpindi. With a width of 28 feet, the Dhangali bridge is a sight on its own.

4.    Hussaini Hanging Bridge

Despite it being the world’s most dangerous bridge, Hussaini hanging bridge makes it up to our list of the Pakistan’s most stunning bridge. The reason behind it is the sheer view that it provides to its visitors. Made out of wooden planks, the bridge is used to cross the Borit lake in the Upper Hunza region.

If you have information on any other bridge in Pakistan that provides stunning views, then do share with us in the comments section below.